Aside from acting, filmmaking, or producing, these entertainers have mastered what it takes to be a marketer and have leveraged social media to build their brands, boost fan engagement, and grow their success.
1- Funke Akindele
Funke Akindele has shown sheβs not only a talented actress and filmmaker but also a marketing genius. When promoting her 2023 film Tribe of Judah, which became Nollywoodβs first film to gross N1 billion, Akindele covered social media with branded mΒ£rchandise like T-shirts, caps, and more.
2- Toyin Abraham
Shw is a powerhouse in both the film industry and social media marketing. Her relatable skits and authenticity have made her the go-to influencer for many brands, and she seamlessly uses social media to create anticipation for her movies.
Her recent efforts with Ijakumo: The Born Again StrippΒ£r and the upcoming Alakada: Bad and Boujee are examples of her ability to create buzz, pulling in audiences who appreciate her genuine connection with fans.
3-Mercy Aigbe
Beyond acting, Mercy Aigbe has made waves in the fashion industry, amassing a massive social media following with her style. She knows how to leverage her brand to sell her movies, as seen with Ada Omo Daddy, which she promoted on social media with the help of her husband. This campaign not only promoted her movie but also engaged fans, showing her skill in building a marketing narrative around her projects
This writeup(Caption) is from Ayeni Abayomi page
4- Omoni Oboli
Omoni Oboli has used her s0cial media savvy to create buzz for her movies, including the recently released The Uprising: Wives on Strike. By crafting content that resonates with her followers, Oboli showcases her films in a way that feels relatable
Peoplesmind