A foremost multinational pharmaceutical company in Nigeria, Shalina Healthcare has added an unprecedented exciting moment to the 2024 edition of Miss Universe Nigeria with its introduction of identity recovery contest centered on one of its topmost brands, Shaltoux Lozenges in the course of the popular beauty pageantry in Lagos last weekend. .
Shalina Healthcare Nigeria, which is one of the main partners of Miss Universe Nigeria 2024, took the contestants into a series of electrifying moments which one of its highpoints was a special competition organized by the healthcare company which allowed every contestant to display her talent in a short make-believe performance depicting how Shaltoux lozenges help in finding one’s voice, hence identity. In this regard, the contestants were grouped into five teams named after five variants of Shaltoux. These were, teams Mint, Baleric, Ginger, Turmeric and Liquorice. After the short presentation, which were all fantastic and thrilling, Team Turmeric emerged the overall winner and went home with a sum of One hundred thousand Naira. This is aside the goodies box presented to all contestants and every guest at the main venue of the event.
Speaking on the purpose of the partnership, Chiuba Nwaosu, the Marketing Manager, Shalina Healthcare said; “We are proud to be that foremost brand that connects with Africa. This is with more than 22 countries and still counting. We are the first multi-national brand that makes Africa its own. What I am saying is that, we are nowhere in the world, aside our head office in Dubai, but in Africa. That shows our commitment to Africa as a whole. “
“For us in Shalina Healthcare, it is beyond business, it is about lives. We like to pride ourselves as that brand that touches every life. This is until every Nigerian or every African has unhindered access to quality, affordable and available healthcare. And we won’t stop until we get it right. We take pride in this mission passed unto us by our founding fathers. This is why we have diversified our business. Beyond pharma, we are now into diagnosis, we are also into consumer and we have a good number of lovely brands in that regard.”
Speaking to the contestants, Nwaosu said; “our journey in the last for years of our existence has been amazing. We are in the most of the African countries as one of the leading health brands. Meanwhile the quality in our brand is beyond the factory, but in the people. We have great people who are continually making our products the best and also as a brand we like investing in people.
Today, it is all about finding you an identity. Beauty pageantry is about finding one’s identity for global recognition and appreciation and here we are with one of our topmost brands, Shaltoux Lozenges. A brand that has brought a lot of amazing benefits to the marketplace with each of its variants. With these variants which are of natural flavours, Shaltoux is produced to give back your voice. Shaltoux will give you an identity. Your voice is your identity and with Shaltoux, the natural sore throat reliever, you will always find your voice.” He declared.
Meanwhile, at the end of the main event, Chidimma Adetshina, who represented Taraba State, was declared the Grand winner and was crowned Miss Universe Nigeria 2024.
Peoplesmind